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2012-04-10

"I am not concerned about the future of market research"

The times for market research are exciting as well as challenging: New technologies allow new ways of research, but this does not go unnoticed by new competitors from other areas. Dr. Dieter Korczak, Esomar President, talks in the p&a interview about his perception of the industry’s challenges, innovations within Esomar and the future of market research. MORE >>



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